Women’s Health Victoria welcomed over 100 guests to launch the new name of their valued cancer support service, BreaCan. Dale Fisher, CEO of Peter MacCallum Cancer Centre, unveiled the new brand, Counterpart – Women supporting women with cancer to great fanfare.
The name Counterpart celebrates the essence of the service – the trust, warmth, care and positive energy created when women connect and support each other. That is why Counterpart puts peer support at the heart of the new brand.
Women's Health Victoria (2017) BreaCan is now Counterpart - Women supporting women with cancer [media release]. Women's Health Victoria. Melbourne.